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This weekend sees the return of Europe’s largest and highly anticipated National Asian Wedding Show and India Fashion Week on 11th and 12thNovember 2017, debuting at Olympia London.


With the Indian wedding industry valued at over £12 billion[1], Europe’s largest and highly anticipated National Asian Wedding Show and India Fashion Week are set to return to the UK on 11th and 12th November 2017, this time debuting at Olympia London.


The event spotlights the marriage between the fashion and wedding industry, providing the perfect concoction for bridegrooms to gain a unique opportunity to browse some of the finest wedding couture and invaluable planning tools all under one roof.


The shows boast the accolade of being the largest indoor Asian consumer event in Europe, with 340 exhibition stands covering over 8,000 square metres. This year’s edition will look to replicate and build on the unprecedented success of last year’s event, which was attended by over 19,500 visitors for the two-day show.


For decades, India has established itself amongst the most desirable destinations in the world for soon-to-be brides and grooms, seeking elegant wedding garments and fashion inspiration. Without the need to head East, visitors will have the unique opportunity to seize the latest offerings straight from India at the show, courtesy of the Femina India Wedding Show, which is exclusively curated by The Times Group and Femina Magazine.


Prepare to be inspired by some seriously exquisite designs and innovative styling ideas that will take the idea of dream weddings to new heights. For those eyeing up this season’s latest bridal trends, this is the perfect opportunity to get front-row ready with London India Fashion Week, bought to you by Illamasqua. This will be complemented by a state of the art auditorium with tiered seating, to showcase a vast array of the most exciting designers at the pinnacle of the industry from both India and the UK.


The National Asian Wedding Show is an indispensable platform for bridegrooms. There will be an interactive catalogue of some of the most seasoned wedding experts from across the UK on show, giving consumers exclusive insight and access to the industry’s most sought-after wedding suppliers. From finding the perfect venue, to sourcing that dream outfit, top-class photographer, luxury wedding car, caterer, stylist, mehndi artist, DJ and plenty more, the shows will form the ultimate wedding experience of the year.


In what will be the 12th year of the prestigious concept by the internationally renowned event production house The Platinum Group, Founder Mr. Manny Singh says: “We are extremely excited to be welcoming The National Asian Wedding show back to London, and even more so for our first event at Olympia London, which is a truly monumental and iconic venue. The Asian wedding and fashion industry is one of great prosperity and the constant growth and the continuous success of these events are testament to this. The events are a great opportunity for bridegrooms around the world to see, first hand, the elegance of the Asian wedding market all under one roof.”



Over the backdrop to the show, we have some very interesting figures and facts, which you may find useful for a feature story:


·         Indian wedding industry is worth £12 billion worldwide, and much of that money is spent by expats living in the UK

·         According to the 2011 census, the UK has an Indian population of more than 1.4 million, so it’s no wonder that the Indian wedding industry is booming in the UK Worth over £3billion a year, the British Asian wedding industry is the second most successful area of entrepreneurship among South Asians living in the UK after the restaurant and catering business.

·         New research shows the average Asian couple in the UK spends upwards of £50,000 on a wedding with lowest figures being around £25,000 – well above the average price of a British wedding which is currently £21,000


With 2017’s event expected to eclipse the incredible success of last term, the excitement is building proportionately to the ever-growing stature of the industry. For tickets visit:

Official Website: 

Facebook:                    /nationalasianweddingshow

Twitter:                         @ tnaws

Instagram:                    /asianweddingshow

Hashtag:                       #tnaws



The event also celebrates key partnerships with:


Illamasqua:                  Headline Sponsor for India Fashion Week

                                   Associate Sponsor for The National Asian Wedding Show


The City Pavillion:       Headline Sponsor for The National Asian Wedding Show


Atlantis Dubai:             Catwalk Headline Sponsor for The National Asian Wedding Show


Government of Goa:    Associate Show Sponsor


Radisson Blue:            Hospitality Partner


Farnell Land Rover:     Transportation Partner


The Times Group &     Producers of Femina India Wedding Show

Femina Magazine:       


STAR Plus:                  Television Partner


Pratham UK:                Charity Partner


Sterling Media:             Communications Partner


Sangeeta Dosanjh:  Official Hair & Makeup Artist