The Campari Calendar 2011 starring Oscar winning actor Benicio Del Toro
Puerto Rican born Del Toro is the first ever man to star in the iconic series of Campari Calendars, in this 12th edition. Entitled The Red Affair, the Calendar tells the intriguing story of a charismatic art connoisseur, who receives a mysterious message setting him on a fascinating adventure to discover its meaning, crack a ring of illegal art dealers and rescue a beautiful woman.
For the 12th edition Campari has taken a unique approach to the Calendar, taking inspiration from the
power of cinema. The Red Affair seeks to capture the audience through an engaging and intriguing cinematic story told through a series of photographs. In order to achieve this through still images alone Campari wanted a lead actor to star alongside the Red Drink who could bring as much passion and authenticity to an image as they do to film, and found this in Benicio Del Toro.