BOLLYWOOD HIT MAKERS RDB & US HIP-HOP SENSATION T-PAIN RELEASE THE PROMO FOR “DADDY DA CASH”.
The sounds of UK Urban-Bhangra and American Hip-Hop come together to enthral fans across both sides of the globe, as two musical titans – RDB and T-Pain – unveil the promo for their latest track ‘Daddy Da Cash’.
Tipped to be the most coveted collaboration of the year, RDB blend their unique brand of traditional Bhangra beats fused with urban grooves with Grammy award-winning music artist T-Pain’s signature Hip-Hop and Rap flavours, presenting fans with a global musical treat.
Only a handful of artists have created an authentic stamp on the music industry, creating not only a genre but a global phenomenon. RDB and T-Pain can be counted amongst the short list. The in-demand producers and singers RDB have continually pushed their boundaries, perfecting their artistry to create a sound like no other. RDB boast a catalogue of big-name collaborations with the likes of Snoop Dogg, Ludacris and Public Enemy and have produced super-hit Bollywood tracks Shera Di Kaum, Singh is Kinng, Kambakkht Ishq, Aloo Chaat and more recently the dance floor filler Tamanche Pe Disco.
With a Grammy award to his credit, T-Pain’s collaboration with RDB marks the Hip-Hop stars foray into the Indian music scene. T-Pain’s musical partnership with RDB follows earlier collaborations with Kanye West (Good Life), Chris Brown (“Kiss Kiss”) Flo Rida (Low) Plies (Shawty) and Bow Wow (“Outta My System”) resulting in platinum selling singles.
Speaking about the new single, Manj and Surj of RDB say: ‘Daddy da Cash is a Punjabi party anthem made for people to enjoy and have a good time. The idea, concept and melody was put forth by our late brother Kuly Singh; we just improvised it and added an international touch with the help of T-Pain.
‘We are lucky to collaborate with such great artists and are looking forward to many more associations. It provides new opportunities and a globalised perspective to our music and helps us to experiment with our music further more.’
T-Pain, who has long been a fan of RDB’s work, said of the collaboration: ‘RDB are the coolest Indian guys and it was great working with them. I was looking forward to this collaboration and it was great performing for Indian fans. I have performed in India before, so I was excited to do it all over again.’
Earlier this year, RDB brothers Surj and Manj enjoyed a whirlwind trip to Mumbai to announce the new single ‘Daddy Da Cash’, and perform this exclusively on stage with T-Pain at the first ever Indian MTV Video Music Awards. During their trip, RDB shared the track with two other musical sensations they are set to collaborate with in 2014, one of Punjab’s most famous actor-singers and lead star of Jatt and Juliet Diljit Dosanjh and Bollywood music directors Salim-Sulaiman.
Diljit Dosanjh said: “Vah vah, jad T-Pain rikshay’ch andha they badhiya lagdha….great promo, 1st class mundeyo.”
Salim Sulaiman echoed Diljit’s view with: “Amazing promo, got us glued from the first 5 seconds, especially when T-Pain arrives in a rikshaw….mind blowing…this is what you call a mainstream collab.”
Multi-award winning music producers Surj, Manj and Kuly formed RDB (Rhythm Dhol Bass) over a decade ago and have not only enjoyed international success with a string of hit songs, earning themselves accolades and a global fanbase, but also a reputation for being game-changers in the international Asian music scene. As well as creating their own unique RDB sound, the brothers have also produced tracks under their Three Records label for a host of musical talent, including household names Nindy Kaur and Raftaar.
Calendars have been marked as fans wait with bated breath for Daddy Da Cash, releasing on 11th December by RDB’s record label, THREE RECORDS in India, UK, Pakistan and UAE and digitally across the world.
The full track will be available to order from iTunes on 11th December 2013.